Dharma Secret’s LOST-n-Found: A Blog Dedicated to the T.V. Show Lost

Thanks to Adam Mackenzie for bringing this to my attention.
Recently, the sublymonal site was updated to include Sprite advertising material.
The first thing that should be noted is message embeded in the source code of the site.

The most obvious thing that you will notice is the rotating screens now contain various Sprite related images, and occasionally, various code words flashing on the screen. By typing “Persephone” into the login provided, the following text appears on the screen.

Notice the picture of the plane with the numbers “108″ on the tail.

Compliments of steele from 4815162342.com:

In the Olympian pantheon, Persephone is given a father: according to Hesiod’s Theogony, Persephone was the daughter produced by the union of Zeus and Demeter. . “And he [Zeus] came to the bed of bountiful Demeter, who bore white-armed Persephone, stolen by Hades from her mother’s side”. Unlike every other offspring of an Olympian pairing, Persephone has no stable position at Olympus. Persephone used to live far away from the other gods, a goddess within Nature before the days of planting seeds and nurturing plants. In the Olympian telling the gods Hermes, Ares, Apollon and Hephaistos, had all wooed Persephone, but Demeter rejected all their gifts and hid her daughter away from the company of the gods. Thus, Persephone lived a peaceful life before she became the goddess of the underworld, which, according to Olympian mythographers, did not occur until Hades abducted her and brought her into the underworld. She was innocently picking flowers with some nymphs?and Athena and Artemis, the Homeric hymn says?, or Leucippe, or Oceanids? in a field in Enna when he came, bursting up through a cleft in the earth; the nymphs were changed by Demeter into the Sirens for not having interfered. Life came to a standstill as the devastated Demeter (goddess of the Earth) searched everywhere for her lost daughter. Helios, the sun, who sees everything, eventually told her what had happened.

Next, enter “108” into the login provided. The screen goes black, and the site plays audio of DJ Dan’s new podcast.

5/25 Podcast Audio.

Transcript:

FEMALE VOICE: Do not blink, you are being refreshed… Welcome to subLYMONal.com.

ANNOUNCER: Coming to you live from the Bermuda Triangle.

FEMALE VOICES (Singing): DJ Dan

ANNOUNCER: You’re listening to DJ Dan… Shutting down the man.

DJ DAN: Tonya, why am I in such a great mood? Do you know? Can you guess?

TONYA: Ugh, Does it have something to do with yesterdays interview maybe? The fact that you shut down the MAN?

DJ DAN: Oh Tonya, Sweet Tonya. Before I answer that, I gotta rant. Guys, I hate to tell ya this, but I gotta tell ya this. You are OWNED! If you’re like me, if you’re like most of the suckers who rent instead of own. Lease instead of buy. Use credit instead of cash, you are OWNED! 30% of you is owned by the government, and the government is owned by the MAN! You know what I’m talking about. I’m talking about your global corporations like your Widmore Corporation. A company SO big, SO evil, and SO powerful, that even when you stand up, you are picketing with sign made of their paper while drinking coffee picked on their cocaine-OH HO! LORDY! I mean uh-h Columbian coffee plantations. Now this is nothing-new ConspiraSpies. It’s been this way since way back when. When Charlton Heston parted the Red Sea. So why does it feel like things have changed?

TONYA: Uh because they have?

DJ DAN: No… SHUT DOWN! *sound effect* Because the stink has risen to the surface. These companies aren’t even trying to hide it anymore. I want my Candlestick Park back. I want to walk through the campus of my state university and feel like I’m in that state! Not the corporate headquarters of the bank that owns the business school. Which brings me to my questions.

WHY are college students building Electromagnetic Super Weapons? ELECTROMAGNETIC SUPER WEAPONS PEOPLE! Here’s the sitch. You’ve got a student. Gets an astrophysics scholarship at a state school. What he doesn’t know what he COULDN’T know, until he’s there. What they don’t put in the brochure next to the pictures of the cafeterias and the cheerleaders is that he’s running research simulations for classified ELECTROMAGNETIC SUPER WEAPONS! And when he decides, “Hey, I’m 18. I don’t need to be contributing to the corporate WAR MACHINE, they pull his scholarship… They pull his scholarship. They sue him and turn his life up-side-down, and with nothing to lose, he comes on my show, and he dishes it straight! Tonya, ROLL the tape!

DJ DAN (Interview): So uh, You have no idea who’s funding this research program?

STUDENT: No uh, I have an idea.

DJ DAN: An Idea, a theory, a CONSPIRACY theory?

STUDENT: Every week, some guy picks up our simulations. So, I follow him once, and I lose him in a crowd outside the Widmore Corporation building…

DJ DAN (Out of interview): Uh uh uh-STOP right there Tonya. WIDMORE Corporation! Do you have ANY idea whose offices are housed in the Widmore Corporation building?

TONYA: Uuuum Does it begin with a Hanso?

DJ DAN: HO-HO you’re get’n paid this week Tonya! For those of you who don’t know, The Hanso Foundation is one of those non-profit organizations whose sole purpose seems to be researching everything you see in a BAD SCIFI MOVIE! Now if you’re like me, you’re dying to know. What are these people up to? Of course nobody knows. Not even this Persephone chick who’s hacking their website. And just the same, nobody knows that guy went into that crowd. Now what we DO know is that yesterday’s show made a stink! My source on the Hill says that he hasn’t seem senators this pissed off since the Kennedy Suicide, and all of a sudden, the plug has been pulled from the weapons programs. WE SHUT DOWN THE MAN! *sound effect* And why? Because our Hanso Foundation, our insert name of evil corporation here. They heard my interview. And this last bit made their blood run cold. ROLL the tape!

DJ DAN (Interview): So uh what are the possible applications of this research?

STUDENT: Pretty much, we were asked to simulate an electromagnetic pulse big enough to knock a space born body out of it’s recurring orbit.

DJ DAN: Uh… Space born body… Like what exactly?

STUDENT: Like, the Moon.

DJ DAN (Out of interview): OKAY, that’s nutty even for me, but apparently it wasn’t for them. This stuff is happening folks, open your eyes. DJ Dan Shut’n down the MAN!

ANNOUNCER: You’re listening to DJ Dan… Shutting down the man.

MUSIC PLAYING

Now, I spent an hour looking around the site looking for possible clues, and apparently, the source code, and DJ Dan podcast were the only LOST related clues on the site (At least from what I have seen), but DAMNIT! I spent an hour on that damn site. Whether or not the Sprite ads are relevent to the LOST Experience, I took screen caps and I’M GOING TO USE THEM!

The way that the site works is that you enter the code words that flash on the screen into the login provided. The site will then take you to various Sprite Sublymonal links.

This code word provides a link to a You Tube link for the following video.

This code word provides a link to where you can download a “Lymon” screensaver.

This code word provides a link to where you can listen to a music clip from Talib Kewli.

This code word provides a link to a flash image of a “Lymon” ice sulpture that explodes when you click a button.

This code word provides a link to a You Tube link for the following video.

Same link as the “Gulp” code.

This code word provides a link to a You Tube link for the following video.

This code word provides a link to where you can listen to a music clip from Fonzworth Bentley.

Same link as the “Pulse” code.

This code word provides a link to a “Lymonics” program that converts words and phrases into gibberish sounds.

This code word provides a link to Ebay where you can purchase a pair of limited edition “Sublymonal” Kicks shoes.

Must be 18 or over to view, but then again it’s not like the site has a program that checks your age. This code word provides a link to a flash site with video of a guy in a giant tongue costume and a hot girl in a tight white dress. The site allows you to select various S&M devices, which the hot chick will then use to beat the guy in the tongue suit. Very wierd, yet oddly entertaining.

Now at the end of the You Tube videos, you will notice blurred writing at the bottom of the screen. Don’t be a spaz live me and get all excited. It’s only the Sprite Copyright information which is also located at the botom of the Sublymonal site.

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I have seen talk about this site for a week and had just dismissed it as another fan site set up with the sole intention of cashing in on the LOST Experience, and selling some t-shirts. However, because of the fact the two ingame characters, The Speaker from Inside the Lost Experience, and now Hugh McIntyre on Jimmy Kimmel Live, both mentioned the site, I now think that this site is worth looking into.

Upon first glance, it is obvious that the pictures that they have on the site is not the same Orangetan that is on the Hanso Foundation site.

Then when I took a look at the whois.com domain info, and found out that the domain was registered on May 15, 2006 by a David Penuel from Herndon, VA. I also checked the Source, and nothing seemed out of the ordinary. My assumptions were confirmed that this was most likely a fan site. HOWEVER, as I was looking over this site, the thought occured to my inner theory monger that if the people running the ARG are willing to get coorporate sponsorship to off set the operation costs (Monster.com, Verizon, Sprite, Jeep). Then it is entirly possible that they would use the hype that they have created to further cash in by selling t-shirts, and playing to the contempt for the Hanso Foundation that they instilled in fans. FRIGGIN BRILLIANT!

UPDATE:
After hitting the petition mark, several people started to send e-mails to the site asking about whether or not the owner of the site was in fact going to send the petition to ABC/the Hanso Foundation. It was then that the owner(s) admitted that they were in fact the guys from the LOST Experience Clues blog. Needless to say, many people became very angry with the TLEC guys, and a few even went as far as to boycott the site. Although I personally didn’t think it was that big a deal, and found the reactions of some people rather extreme, this did place a black mark on the credibility of the LOST Experience Clues blog. It was because of this that several other gamers, including myself, were VERY skeptical when TLEC started posting entries about the Hanso Exposed site during the weeks leading up to Comic-Con. It was later shown that the Hanso Exposed site was a legitamate ARG site, but people’s hesitance to accept the validity of their post only showed how much of a shot the credibility of the blog took after the Save Joop stunt.

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Well, here is the much hyped interview of Hugh McIntyre on Jimmy Kimmel Live. In this interview, they cover a wide range of topics pertaining to the the show LOST and about Persephone and and what is going on on the Hanso Foundation Site. As I speculated in my Hugh McIntyre on Jimmy Kimmel Live post, the person who played Hugh in the interview was different from the picture that was originally on the site. They even made it a point to explain why the guy on the site and the guy they got to do the interview were different. At this point, there is nothing from the interview that seems like a clue, but I’m sure that LOST Geeks everywhere are curently disecting the interview at this very moment.

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Seeing this, we know that something has been added to the Board of Directors page. By looking at at the source code, he find out something interesting.

Who is Bill Flood and Sam Hicks?

Next, we look at the Hanso site and find a new link on the bottom of the page

The new “Career” link will take you to the following page.



Upon close examination of the of the job descriptions, you will notice that certain letters are printed in grey.

In order of appearance on the letters, they are: ns lut mIe mA ya

When you work the letters a bit we find that they are another anagram, which comes out to: Inmate Asylum

Now, we go to the Board of Directors page and enter the newly discovered password.

In the following documents, we find out that even more of the Hanso Executives have nefarious pasts.

You can view a full sized image here.

In this document, we see that Peter Thompson was Lawrence Peck’s attorney.

You can view a full sized image here.

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Thanks to Adam Mackenzie for sending this in.

I particularly find it interesting that Rich in Comsumer Affairs was purposely ambiguous as to Sprite’s participation in the LOST ads.

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